TopRankPositioning.com
Search Engine Positioning
Web Site Promotion
Search Engine Optimization
Keyword
Tutorial
Testing your keywords and phrases.
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Now that you have narrowed down your keyword/phrase choices its time to test them. Go to the search engines and perform a search.
Assuming your web site is indexed with the search engine, does your web site come up in the top 30? If so, then you know that keyword/phrase is a keeper.
Is your competition there as well? If so, then again you know that the keyword/phrase is a keeper.
How many other sites come up for that particular keyword or phrase? The fewer sites that come up for that particular keyword the more likely your site can obtain a top position. However, you must check the quality of the other matches if there are few. You don't want to use a keyword/phrase that will bring up a lot of sites that your targeted audience would have no interest. On the other hand, if thousands of sites come up then you probably want to refine that particular keyword/phrase as it may be a bit too common.
Deciding which keywords/phrases to use will take some effort. However, you will find that by choosing the right ones targeted traffic to your web site will increase.
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